Will your content stand the test of time?
By Swapnil Ogale
Swapnil Ogale is a content mover and shaker across the Tasman – he started the Australian chapter of Write The Docs and organises meet ups and conferences under that banner along with his day job. He’s got a ton of experience and we’re thrilled to welcome him to Tauranga.
Swapnil believes we can make our content sustainable by reducing content waste, creating maximum impact and emphasising longevity and relevance.
Thank goodness he’s got some ideas because let’s face it, most of us find the content landscape constantly changing. New technology and the changing expectations of users challenge us to find new ways of doing our jobs.